Cookie Policy

COOKIE POLICY – Polaroid Eyewear WEBSITE

This Cookie Policy describes the methods and purposes with which Safilo S.p.A., with registered office at Via Settima Strada 15, 35129 Padua, Italy, as Data Controller (hereinafter, the “Controller” or the “Company”), processes the personal data of users (“Users”) while browsing the website www.polaroideyewear.com (hereinafter, the “Website”) through the use of cookies.
The information contained in this Cookie Policy is provided pursuant to Articles 13 and 14 of Regulation (EU) 2016/679 (hereinafter, the “GDPR”), as well as to the provisions issued by the Italian Data Protection Authority and the guidelines of European authorities.
Users can find below the necessary information regarding the use of cookies on their devices in order to make informed choices about cookie preferences. The data processing carried out by the Company is based on the principles of transparency, fairness, lawfulness, relevance and necessity. For more details, please refer to the Website’s Privacy Policy available at the following link: https://www.polaroideyewear.com/pages/privacy-policy.

1. Contact details of the Data Controller and the Data Protection Officer

The Data Controller is Safilo S.p.A., with registered office at Via Settima Strada 15, 35129 Padua, Italy.
The Controller has appointed a Data Protection Officer (DPO), who can be contacted at the following e-mail address: [email protected].

2. What are cookies

A cookie is a small text file containing a certain amount of information exchanged between a website and the User’s terminal (usually the browser) and is normally used by the website operator to store information necessary to improve navigation within the website or to send advertising messages aligned with the User’s preferences expressed during internet browsing, as well as to measure interest in communications sent by the Controller through the use of pixels and web beacons.
When visiting the same website or any other site again, the User’s device checks for a recognized cookie in order to read the information it contains. Different cookies contain different types of information and are used for various purposes (for example, to enable efficient navigation within the same website, for profiling purposes to send targeted promotional messages, or for analysis of site visits and cross-device behavior).
While browsing, the User may also receive cookies sent from websites or web servers other than the one being visited (so-called “third-party cookies”), which may contain elements (e.g., images, maps, sounds, specific links to pages of other domains) present on the website being visited.
In general, some cookies (so-called “session cookies”) are assigned to the User’s device only for the duration of the website visit and automatically expire when the browser is closed. Other cookies (so-called “persistent cookies”) remain stored on the device even after the browser is closed.
It is important to note that, in order to provide its online services properly, the Website Controller needs to use technical cookies. Therefore, if such cookies are disabled, for purely technical reasons the Company will be unable to provide all or some of its services, or may only provide them in a limited way. The specific purposes of the different types of cookies installed on this Website are described below.

3. Types of cookies used on the Website

3.1. Technical cookies (do not require User consent)

Technical cookies are essential to allow Users to navigate the Website and to ensure its proper functioning and usability.
These cookies are used, for example, for user login functionality or to adapt the display to the characteristics of the device used. They are mainly provided by the Controller’s servers or, in the case of integrated external services such as social networks, by third parties.

3.2. Third-party statistical cookies (if pseudo-anonymized, do not require consent)

The Website uses third-party statistical cookies that make it possible to collect information about Users’ behavior and improve their browsing experience by optimizing the Website.
In particular, these cookies aim to assess, generally in aggregated form, data relating to Website navigation, visited pages, and time spent on them, in order to enhance the Website’s usability and appeal. This activity is carried out without comparing the data with other sources and in aggregated form; therefore, User consent is not required.
These cookies collect information about website usage and pages visited and are not used to identify the User.
The Website uses Google Analytics features; for more information, please visit: http://www.google.com/policies/technologies/cookies/

3.3. Marketing and profiling cookies (require consent)

Marketing and profiling cookies are used to send advertising messages consistent with the User’s preferences expressed while browsing the internet.
This type of cookie allows the recording and storage of each User’s preferences during subsequent visits, enabling the analysis of User behavior on the Website and customization of certain aspects of the Website based on the individual User.
The Website uses both profiling cookies installed by the Company and third-party profiling cookies.
Companies that offer or advertise their products through this Website may install cookies on Users’ devices. To obtain information on how to manage or refuse these cookies, Users are advised to consult the Privacy Policies of such companies and the cookie options available at the links provided in the table below:

Nome	Link	Tipologia di cookies
Google Advertising Products	https://policies.google.com/privacy	Marketing
Google Analytics Products	https://policies.google.com/privacy	Statistical (third party)
Shopify Stats	https://www.shopify.com/legal/privacy	Statistical (first- or third party)
Vimeo Inc.	https://vimeo.com/privacy	Marketing

The categories of cookies used and the type of personal data processing carried out by these companies are governed by their respective privacy notices.
All cookies other than those indicated above are installed or activated only after the User’s consent is obtained upon the first visit to the Website. Consent may be expressed by interacting with the short information banner displayed on the Website’s landing page, as described in the banner itself, or selectively as indicated below.
The same mechanism applies for managing consent through the installed cookie banner. User consent choices are stored for subsequent visits. Periodically, the banner may be displayed again to allow the User to update preferences.
Users can always withdraw their consent, in whole or in part, by using the link available in the Website footer or through the link provided below.

3.4. Which cookies does this Website use?

Click here for the complete list of cookies used on the Polaroid Eyewear website.
Click here for the complete list of vendors used on the Polaroid Eyewear website.

4. Managing cookie preferences through the browser

Users may always manage their cookie preferences by changing their browser settings.
If the User does not know the type and version of the browser used, they can click “Help” in the browser window, where all necessary information is available. Otherwise, Users can click the relevant link below to access the cookie management page:

• Microsoft Edge
• Google Chrome
• Mozilla Firefox
• Safari

5. Nature of data provision

All cookies mentioned in this Cookie Policy can always be disabled by the User, even individually.
However, if the User disables some or all technical cookies (for which consent is not required), the Website may not function properly, and Safilo may, for technical reasons, be unable to provide its services fully or as requested.
If the User withdraws consent for some or all non-technical cookies, the operation of the Website and provision of services will not be affected, but data collection and use for the purposes described above will cease. As a result, the Company may be unable to send advertising messages regarding its products and services tailored to the User’s preferences.
The Company also uses a technical cookie to store User preferences regarding cookies; therefore, deleting all cookies will also delete this technical cookie. In that case, the User will need to reset their preferences.
Finally, Users can find more information about ad preference management tools, for example at http://www.youronlinechoices.com/it/le-tue-scelte/, managed by the European Digital Advertising Alliance (EDAA), which allows Users to refuse or accept cookies used by member companies to tailor advertising to browsing behavior.

6. Data subjects’ rights

Users are entitled to exercise the rights set out in Articles 15 to 22 of the GDPR. In particular, the User has the right to:

• request confirmation as to whether or not their personal data are being processed and, if so, obtain access to information about the processing;
• request the rectification of inaccurate or incomplete data;
• request the erasure of data;
• request restriction of processing;
• request to receive the data in a structured, commonly used and machine-readable format and to transmit those data to another controller, or have them transmitted directly where technically feasible (so-called “data portability”);
• where processing is based on consent, withdraw consent at any time. Withdrawal shall not affect the lawfulness of processing based on consent before its withdrawal.

Users also have the right to object, in whole or in part, on legitimate grounds, to the processing of their personal data.
The Controller shall act upon such requests without undue delay and, in any event, within one month of receipt. This period may be extended by two months, where necessary, taking into account the complexity and number of requests. In such cases, the Controller shall inform the User within one month of receipt of the request and provide the reasons for the extension.
Users may exercise these rights by sending an e-mail to the Controller at [email protected].
Finally, if the User believes that the processing of their personal data violates applicable data protection laws, they have the right to lodge a complaint with the competent supervisory authority.

7. Updates to this Cookie Policy

This Cookie Policy was last updated on 15 October 2025.